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Heat Not Burn Product Versus Electric Cigarette:Who Represents Future Tendency?


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Heat Not Burn Product Versus Electric Cigarette:Who Represents Future Tendency?

  • 2018-11-27

As the governments of many countries are strengthening supervision of traditional tobacco,and people are attaching more importance to health.“Next Generation Products”which is represented by heat not burn products are getting more and more popular,the amount of vapers in the world has exceeded 35 million.But in the last two years,heat not burn product which is rolled out by Philip Morris International began to draw attention,so what’s the distinction between heat not burn product and electric cigarette and who represents future tendency?

Let’s begin with the distinction between them:

1.What’s electric cigarette?

An electronic cigarette or e-cigarette is a hand-held electronic device that simulates the feeling of smoking. It works by heating a liquid to generate an aerosol, commonly called a "vapor", that the user inhales.Using e-cigarettes is commonly referred to as vaping.The liquid in the e-cigarette, called e-liquid,or e-juice,is usually made of nicotine,propylene glycol,glycerine, and flavorings.Not all e-liquids contain nicotine.

2.What’s heat not burn product?

Heat not burn product,by definition,is something that can deliver a mouthful of nicotine but produces no harmful chemicals,no tar or ash,it does not burn a cigarette,yet bring you the same feel as ordinary cigarette.It can evenly and fully heat the tobacco stick to 320 degree Celsius.Under such a relatively low temperature the tobacco is well heated without chemical combustion.

3.What’s the distinction between them?

Electric cigarette works by heating a liquid while heat not burn device works by heating a heatstick,electric cigarette generate an aerosol, commonly called a "vapor",while the latter uses the built-in heating blade to heat the tobacco to around 320 degree Celsius,since it heats tobacco,there is no ash,tar or second-hand smoke,it significantly reduces harmful chemicals compared to traditional tobacco products.

4.Who represents the future tendency?

Nowadays,people pay more attention to a healthy lifestyle.Generally speaking, heat not burn product has a promising future due to its risk-reduction feature.Despite several years of development,the market share of electric cigarette only makes up 10% of the total.While heat not burn product made a hit after it was rolled out.Take European market,for instance,consumers there speak highly of the next generation products,many smokers have already switched from traditional tobacco to heat not burn product.According to some researches:heat not burn product can reduce 95% of the harmful chemicals compared to rolling tobacco,and many people care about its safety.

Hence it was concluded that a rapid development of heat not burn product is expected since it was a kind of risk-reduction product and was in accord with a smoke-free future.

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