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Iron On The Fire:Heat Not Burn Industry Will Make A Market of Ten Billion Grade

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Iron On The Fire:Heat Not Burn Industry Will Make A Market of Ten Billion Grade

  • 2018-11-29

As is known to all,smoking is harmful to our health,including those who have a long history of smoking,so contradictory,isn’t it?Well,things are different now,next generation product based on technological innovation has proved its power for it represents the compromise between smoking and health.



Next generation product is kind of different from traditional tobacco product,it can deliver a mouthful of nicotine but produces no harmful chemicals, no tar or ash,it does not burn a cigarette,yet bring you the same feel as ordinary cigarette.When you insert the specially designed tobacco stick into the holder,the built-in heating blade will evenly and fully heat the tobacco stick to 320 degree Celsius.Since it heat not burns tobacco,there is no ash,tar or second-hand smoke,it significantly reduces harmful chemicals compared to traditional tobacco.Nowadays governments have banned smoking in public area,so if you switch to heat not burn products as soon as possible,there will be no such problem,it simply meets your daily demand and doesn’t annoy others.

Although heat not burn industry is still in infancy compared to traditional tobacco industry,but the last several years had witnessed its rapid growth.Since IQOS was rolled out by Philip Morris International,relevant product sold well on the market.According to data from 《World Tobacco Industry Development 2017》,the global market size of heat not burn product reached 12 billion dollars.



The rapid development of heat not burn product are driven by several factors.

Firstly,consumption upgrade leads to the development of heat not burn industry,the global GDP per capita has rose a lot in recent years,economy growth is in the phase of consumption upgrade,people care more about their health,traditional tobacco causes cancer and other diseases and is very addictive,while heat not burn product can reduce 95% of the harmful chemicals compared to traditional tobacco and is ecologic friendly,so the improvement of living standard will result in the decline of traditional tobacco consumption and increase of next generation tobacco consumption.

Secondly,governmental policies leads to the development of heat not burn product,the governmental control on original smoking is likely to accelerate the replacement of traditional tobacco.Besides,many countries have already clarified their position on heat not burn industry and published relevant policies to support it.



Thirdly,technological innovation leads to the development of heat not burn industry.As far as harmful chemicals are concerned,it’s generally agreed that heat not burn product can reduce 95% of the harmful chemicals compare to rolling tobacco,yet bring you the same feel as traditional cigarette,the quality of such product is still improved by the manufactures.

Last but not the least,the potential tax revenue from tobacco industry highlights the economic benefits of next generation product.Moreover,it can help keep part of the smokers who had decided to quit smoking,since heat not burn product can reduce harm,more people will switch to it for the sake of health.

The present situation of heat not burn industry is that this industry keeps a rapid growth year by year and the market space is huge enough.According to《The World Tobacco Industry Development 2017》,the global market size of heat not burn product reaches 12 billion dollars.It’s predicted that the sales of heat not burn product will quadruple by 2023,which is a compound growth rate of 25.99%.



The consumption subject of next generation product are developed countries,especially in Europe.

So there is no doubt that heat not burn industry will get more and more popular in the future,if you want to know more about heat not burn products,please follow us on Alibaba: https://mysmokchina.en.alibaba.com/ or https://mysmok.en.alibaba.com/?spm=a2700.7756200.mamo-user-profile.4.72e671d2mcXtZZ


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